So if you’ve followed us here a The Art of Stickers, you may have noticed that we post a lot of photos. However, more often than not, this photos include a visible glare from the overhead lights reflected from the glossy surface of the vinyl we use. This can be irritating at times when trying to show how much detail is in the sticker and there’s a huge part missing for light reflection. So we decided to do something about it by creating a little studio area so that we can take photos that allow you to see more sticker and very minimal glare. It’s still got some work to go, but we can already see the difference in quality. So look forward to more photos of our stickers from here on out.
Our large format digital printer can handle a variety of jobs that have an absolute professional finish and because we only use quality materials and inks, our products are far superior to many of our competitors. You can be sure our process for constructing and manufacturing both large format stickers and small individual stickers will outlast and outshine and look great in the years to come. If you are using our stickers for your branding, having stickers that do the distance intensifies your brand by not allowing an observer to have an opinion on how cheap the sticker is and feeling that the brand has no passion, cheap looking stickers will distract a potential customer away from the message of your brand, a quality constructed sticker will definitely appeal to the type of customer most businesses want. If you’re looking for cheap low quality stickers, we don’t make them.
They seem to be everywhere these days, while I think that the actual percentage per population is the same as it has always been, it is the fact that the population is growing steadily which increases the prevalence of clowns within our society. Being a much more multicultural community than we have been before makes it even more difficult to identify who is and who isn’t a clown and door to door salesman are the biggest of all, from the mullet headed traditional Aussie clown trying to sell ‘brighter’ fluorescent tubes to the fresh off the boat dude clown trying to sell that once and today only never ever to be repeated ‘awesome’ telephone package deal, every bloody day there is a new type of clown(s).
It goes to show that no matter who or where on this planet, there’s always clowns around.
Here at The Art of Stickers we will be implementing a series of measures to deal with these clowns. Our first implementation is a No Clowns sign on the front door of the building (as pictured). As times progress and the flow of clowns increases the series of measures implemented will culminate in a double barrel shotgun (with a ‘No Clowns’ sticker on it of course) being stored behind the desk – shooting a clown once is effective but shooting a clown twice is twice as effective.
Don’t let the clowns bring you down, contact us and order the No Clown sticker from us today!
We now have quick and instant car repairs using our stickers. Hide the damage in your life using The Art of Stickers stickers!
I was playing guitar this morning in the office when I noticed this huntsman spider on the floor in the middle of open space staring at me! Not sure if it was listening to my music but it is certainly the biggest audience I’ve ever had :).
It is a very cool spider and didn’t get upset when I started to handle it. I don’t spray chemicals in the office to get rid of bugs as I believe these guys do a better job in the long run.
We can make a large variety of car stickers and car signage to suit your business or personal applications. Using the latest in printing technology for quick turnaround times and quality materials, we can get your sticker and signage needs out quickly, efficiently and effectively and at fair price.
Our stickers are suitable for outdoor and indoor applications and are perfectly suited as car stickers and signage. From simply advertising to full graphics, use our stickers top get your message across and if it is for a business, it becomes cost effective advertising which will make hundreds of thousands of impressions over a vehicles’ lifetime.
The terrible confusion between DPI and PPI
Sometimes life can be cruel and two very different things get confused as being the same as each other.
One such thing is DPI and PPI.
In the printing world, DPI stands for Dots Per Inch and is a measure (print resolution) for printing equipment about how many ink or toner dots are put down per inch.
PPI stands for Pixels Per Inch (pixel=picture element) and is a measure (digital resolution) of how many pixels are in an inch of a digital image (Bitmap).
The two have no relation to each other and DPI is often wrongly used when describing the resolution of a digital bitmap image. Perhaps when the transition to printing from digital images started many years ago, printers and designers may have inadvertently called PPI DPI because both printing and digital systems use the term ‘resolution’ even though it applies differently in each process.
Unless you’re a printer or have some interest, you don’t need to be concerned with DPI. Because modern print machines can print at very high resolutions, it’s almost not worth thinking about.
If you are sending us digital images to be printed, then it is worth having an understanding of PPI and it’s fairly simple. PPI (Pixels Per Inch) is how many pixels in each inch of a digital bitmap image, the more pixels there are, the more information in that square inch which means more detail and sharper images. If you keep zooming into a digital bitmap image you will start seeing squares which are the pixels that make up the image. Each pixel is its own colour and images with a high-resolution of pixels will make colours seemingly transition smoothly, but pictures with a low resolution of pixels will look harsh in their transition and hence the term ‘pixelated’.
Most lower end digital cameras and phone cameras take photos with a resolution of 72PPI, the size at which they are taken can vary considerably.
For example if a photo is taken with the overall pixel size of 1632 x 1224 at 72PPI then the print size in inches will be 22.667 inches x 17 inches (57.57cm x 43.18cm). Divide 1632 by 72 and 1224 by 72.
For larger prints, 72PPI isn’t a good resolution to print from (unless the print is going to be viewed from a distance), the print won’t have sharpness at this size because there isn’t enough pixels per inch to transition the colours in a smooth fashion. A recommended resolution of 250PPI to 300PPI can produce good results, so the the example of 1632 x 1224 pixels at 300PPI will work out to a print size of 5.44 inches x 4.08 Inches (13.82cm x 10.36cm). This produces a smaller print but the smallness blends the pixels seemingly better to the human eye.
To make a beautiful print, you need to start with a beautiful piece of equipment.
Cameras are not cameras anymore and megapixels has become mostly a marketing term. 1 megapixel equals 1 million pixels. An 8 megapixel camera is capable of capturing 8 million pixels however the quality of those pixels and the way they transition from one to another depends more on the quality of the optical lens, image sensor and image processor - this process will decide how much of the information in an optical image will be converted into electronic data. High end cameras are capable of taking pictures with 300PPI which means there is a lot more data within the file and more detail when printed.
We get a lot of pictures sent by customers wanting to get printed as stickers and signs. Small stickers are usually fine with low quality pictures but signs are usually bigger and using low quality pictures will make the sign look cheap, which makes our product look cheap and can make your business look cheap – perception – we all have it.
“To effectively communicate, we must realize that we are all different in the way we perceive the world and use this understanding as a guide to our communication with others.”
- Anthony Robbins
A little known service that we haven’t advertised is the ability to take worn out, washed out, dragged through the mud, dilapidated and pixelated artwork and recreate it to it’s original glory. Using the latest computer software to redraw and digitize, we can handle the majority of conversions. Great print results will always start with the artwork, no matter how state of the art equipment and materials are, if the file from which a printer is using is poorly constructed artwork it will reflect right through to the finished product making good quality equipment and materials seemingly inferior and looks visually crapola for your brand.
We see quite often artwork that is low in digital quality and recommend to have the artwork redrawn into a high quality format, it’s truly worth the time and effort to produce results that won’t distract from the message of the sign or print.
We understand that sometimes it’s painful trying to understand this process, we recommend you send us what artwork you have and details of what you need the artwork to be used for and we will recommend you with the best option and cost for how your artwork will be handled.
We are not the print shop that will print anything just to make dollars, we do believe in how an item is presented will affect how it will be perceived and this has a direct result on sales.
It’s very easy to make a cheap sign and save dollars, but what is the value of a potential customer’s perception?
So if you have artwork that doesn’t do your business justice, send it over to us.
Whether you are in Sydney, Melbourne, Hobart, Adelaide, Perth, Darwin, Canberra, Brisbane or Mexico – we can convert your artwork into high quality digital artwork.
“It’s all in the mind”
We can now handle all your stationary requirements including Business Cards, Flyers, Posters, Fridge Magnets and Lots, Lots More. More products to be added in the months to come.
We have expanded our range and now able to provide a large range of promotional and office media at a competitive pricing with great quality all made right here in Australia.
You expect great Australian quality in your stickers and signs from us, now you can expect this in the following products.
Our new range is: (If not suitable to your needs, please contact us as we can make custom sizes and quantities)
Flyers are a fantastic, affordable way to get your message out in the marketplace.
Dynamic, full colour graphics will make sure your flyer stands out from the crowd.
DL, A5 or A4 – any way you fold them, your flyers will look great!
- 115gsm Gloss is a fantastic economical option for large mailouts or promotions
- 3 folding options to suit whatever size, postage and artwork design you have in mind
- With most economy flyers today printed on 80gsm, our 115gsm is a quality product at a great price
Your business stationery is an extension of your brand.
It moves through the marketplace, communicating important details and reminding your contacts they’re important to you!
Think about ordering in bulk to maximise your money.
- Single-sided letterheads and follower pages, ideal for large economy runs
- A bright white paper with excellent colour reproduction
- Guaranteed inket reproduction makes it suitable for overprinting in-house
The uses for promotional/marketing cards are endless!
Whether you’re promoting a special offer or discount, a gift voucher or range extension, promo cards will tell the story.
In sizes from A6 to A4 and DL, you’ll find the right card for the job here.
- 250gsm cards are sturdy yet economical, perfect for big print runs
- Gloss stock gives your card a high shine finish, minimising smudges and scratches
- Full colour printing is included on the front, leaving the back blank for notes, messages or appointments
Fridge Calendars are a clever way to advertise your product or service in a practical format that’s almost guaranteed to get you 12 months exposure, for very little cost!
- DL size (99 x 210) fits into standard business size envelope for easy postage
- Sturdy, durable card with strong magnetic strip on the reverse
- Also ideal for takeaway menus, price/service lists, store locations and contact details
Advertise in a BIG way with bold, bright posters!
Available in A3, A2 and A1 sizes, we’ve got plenty of paper weight and finish options to draw attention to your sale, event or promotion.
- 115gsm is a lightweight, budget option for high volume or quick-turnaround promotions
- Gloss stock adds vibrancy to colours and looks dynamic in a retail environment
- A1 posters are ideal for big-impact window displays, ceiling suspension or wall mounting
Your business card leaves a lasting impression. Ask us about options like custom size cards or rounded corners – we’ll help you stand out from the pack! Choose from Gloss for a glam look or Matt for understated elegance, plus we have Recycled options that care for the planet.
- A superior weight card designed to last and look good longer
- Fingerprint-resistant, they won’t fray or crumple in pockets and wallets
- High definition printing and superior stock makes your cards top quality
Perfect for personal or professional use, postcards look fantastic and are incredibly practical.
Send them out as greetings, loyalty cards, announcements, invitations or special offers – then flip them over and personalise them with your customer’s name for that personal touch.
- A6 size (148 x 105mm), fits perfectly in a standard A6 envelope
- Uncoated on the reverse so you can personalise, write, draw or stamp
- Glossy on the front to make your graphics bright and vibrant
Organise, protect and present your marketing material in a quality presentation folder.
We have a great range of templates to choose from with lots of options for pocket shape, business card placement and gussets from 0-20mm.
From a proposal to a full set of product brochures – we’ve got them covered.
- Single sided printing is a cost-effective option for larger volume print runs
- Full colour printing is included in the quote to give your folders professional impact
- Ideal for proposals, welcome packs, product launches, info kits and company profiles
Make an impact with quality full colour printing that boasts rich, true-to-life colour.
We offer a variety of paper weights, sizes and panel options so you can say exactly what you want, how you want – at a great price!
- 115gsm is a great lightweight, economical option for large print runs
- Non-bulky and versatile, it’s ideal for keeping postage weight down
- Great for sale flyers, pricelists, discount offers, inserts and mailbox drops
Magnets are a small item that pack a big punch!
Give them away and they’ll sit in prominent places, constantly advertising for you when you’re not there.
Mail them out, pop them in with orders or hand them out at promo events to get them working for you!
- Light to post and a cost effective size for economical advertising and promotions
- Full colour, high definition printing means your photos and brand graphics reproduce in true-to-life colour
- Rounded corners prevent sharp corners curling up and keep your magnet looking good for longer
Your customer’s desk wouldn’t be complete without a branded tent calendar they can check dates, holidays or special events on.
The more offices, organisations, schools and homes your calendars go into, the more business leads you’ll get!
- Just under A4 size, supplied flat, and easy to assemble
- Lightweight and designed to fit a C4 envelope for mailing
- Smooth, glossy surface prevents smudging and fingerprints
Envelopes are one of the most commonly used pieces of office stationery, but that doesn’t mean they have to be boring!
Brighten up your outgoing mail with high definition, full colour printing on bright white envelopes.
- C4 envelopes are designed to fit unfolded A4 documents
- Size = 324w x 229d (mm) fits A3 sheets, folded in half from top to bottom
- Australia Post guidelines: maximum weight 500g maximum depth 20mm
Simply your order and pay for it online and we’ll ship it right to your door. If you have any trouble ordering or prefer to deal with us directly, please contact us and we will take care of it for you.
Our new printer has amazing colour range over our old printer, with the addition of Light Cyan, Light Magenta, Light Black and White to the existing colour system of Cyan, Magenta, Yellow and Black, the print is amazing and vibrant. Our new printer can make a variety of products from stickers, labels, decals to large signs and even print fine photography on photographic papers. When we print high quality the print is spectacular by using the latest in digital print technology. We just became more versatile in what we offer by having this printer and we can make banners with full colour and photographic printing, it can make traditional type stickers and print very fine and complex detail that the latest graphics programs such as Adobe Illustrator and Corel Draw produce.
With a printing resolution of 1440 Dots Per Inch and ability of unidirectional printing and ability to slow print head speed, extremely fine gradients and text are stunningly reproduced to a standard suitable for galleries and fine art prints, imagine the sticker on the back of your car was produced by a machine that also produces fine art print in high-end galleries, that machine exists at The Art of Stickers.
Our printer is capable of printing white which means we can print onto clear material and use white as a colour and as a backing to others colours to produce more vibrant colours, we haven’t fully tested the printers white ink print capabilities but are confident it will produce the results we are looking for.
We will be making a complete list for the products we will sell shortly once we finish our testing, please check later posts and the main website page. In the meantime, please let us know what you require and we will let you know if we are capable of doing it.
Below are pictures that we printed on photographic paper.